INSTRUMENTAL ANALYSIS EXAM Assignment Example | Topics and Well Written Essays - 1000 words

INSTRUMENTAL ANALYSIS EXAM - Assignment Example The Following is the equation showing all the variables: The theoretical application of the equation is mostly observed High Perfomance Liquid Chromatography especially in the separation of similar simple hydrocarbons. Another practical application is in separation of amino acids, and proteins. In split injection for GC, the major purpose is to ensure most of the sample do not flow into the column but instead they pass through the split vent on their way to the atmosphere. This is unlike splitless injection whereby most of the sample volatize and flow into the column. In which case, for split injection the split vent is normally open while for splitless, the vent is closed by a split valve controlled by a computer. The ideal situation for using split injection is when there is need to achieve rapid volatilization besides homogenous mixing of the injected sample with a carrier gas. For splitless mode, an ideal scenario for its use is where there is need to slow down the volatization of the sample. Application: impurity profiling and exploration of degradation. In which case, the gradient flow is used for complex samples with analytes of wide polarities and commonly used for high throughput screening and impurity testing; such as in impurity profiling. The reversed phase makes the use of a polar mobile phase and a non-polar [hydrophobic] stationary phase. Those compound having similar polarity as that evident in mobile phase will be preferentially attracted to it and move faster. For compounds having similar polarity to that of non-polar stationary phase there movement will be delayed because of their strong attraction to the particles. Intuitively, the differences in the relative attraction of each compound for each phase creates a basis for separation by changing the speeds of the analytes. Particle size (dp), is a representation of the mean diameter of the spherical supports used to pack a column. According to the definition,

James Blunt Essay Example for Free

James Blunt Essay English singer and song writer James Blunt made it to the pop charts in 2005 following the release of his album Back to Bedlam, which included the song â€Å"You’re Beautiful†. Multi talented Blunt, writes, sings and plays both piano and guitar. With only two released albums, he is relatively new to the music scene yet has been nominated for multiple Grammy, as well as British awards. He has become known for his emotional lyrics and music and his sad, meaningful video. Blunt was born and raised in England. He has followed in the footsteps of his father and served in the British Army following college. He is an active advocate for the group Doctors without Borders, who he became involved with during his time in the Army. Blunt is not from a musical family but began taking music lessons as a child at the insistence of his mother. He began playing violin, piano and guitar at a young age and attended Bristol University majoring in music. James Blunt is a serious and well trained musician. This shows in the crafting of his lyrics and songs. He is not someone who made it to the top of the music charts by accident. Blunt’s song â€Å" You’re Beautiful† received much air play on radio station and drove his first album â€Å"Back to Bedlam† to the top of the charts in both the US and England. To understand the magnitude of Blunts popular success, consider the fact that Blunt was the first English performer to hit the number one spot of the US Billboard Hot 100 songs since Elton John reached that spot with Candle in the wind in 1997. Coincidentally, he has worked and traveled with Elton John during the course of his musical career. In addition to his radio and video success Blunt has had many songs featured on television shows in the US such as Grey’s Anatomy and the O. C in addition to advertising roles with Hilton Hotels and Sprint. Blunt has toured extensively and has become popular worldwide. Blunt’s video releases are recognized for their use symbolism and dark imagery. The image in the video for â€Å"You’re Beautiful† is of Blunt slowly and painfully taking off his clothes and empting his pockets meticulously. He sings hauntingly as he bemoans the fact that he has seen her, but will never be with her. The lyrics tell the story of her being with another man, and of the singer being high. The songs hints at he fact that he is unhappy with the situation and sees no hope. He talks about having a plan in response to this situation. He ends the video by jumping off a cliff into the water in what appears to be suicide. The second album Blunt completed was titled â€Å"All the Lost Souls† and was released in 2007. The album quickly hit old with great success in the US and the UK. Blunt had by this time built a reputation as a talented singer and songwriter. He had developed a following of fans who loved the emotional feelings to his music. Another example of the hopeless and emotional feel to Blunt’s work can be seen and heard in â€Å"Goodbye My Lover†. â€Å"Goodbye My Lover is an emotional display both visually and musically. The image of two lovers parting and the memory of their time together are shown throughout the video. The song is a sad tribute to what was and an acknowledgement to the end of the relationship. The pain he obviously feels as he lays on the bed alone is powerful. The word he uses in the lyrics are so emotionally delicate as he describes sensation and experiences such as holding hands and kissing so beautifully. Again, this song and video show no hope for the situation. There is simply and acknowledgment and cathartic expression of everything inside of the writer and singer. It seems like acceptance. One wonders if Blunt simply has the ability to get the emotion out, turn it into something creative and then move on. It may be the listeners who have trouble letting go to similar emotions and so get stuck in the hopelessness of the lyrics and visuals. However, Blunt’s success indicates that the public get him. The public feels and understand and enjoys the experience of Blunts’s music. Blunts work has been used in a variety of commercial venues, including television shows, commercials and movies. Hi song â€Å"You’re Beautiful†, was used in he Disney movie â€Å"The little Mermaid. Perhaps the meaning is different when jumping off a cliff into the water does not mean suicide. In the case of a mermaid it simply means going home. The song has also been used in the television shows ER and Smallville, demonstrating its wide appeal and interpretation. Goodbye My Lover has also been used commercially. Blunt reportedly wrote the song for ex girlfriend Camilla Boller after he cheated on her and they split up. That pain and remorse comes through in the video. Other works of Blunt have been used in the television shows; CSI, Criminal Minds and Without a Trace. Blunt obviously has no issue with using his music for commercial purposes as he has sold to television, movies and advertising. Wile the commercial use of music has become much more popular, there are still many artists that do not allow their music to be used for this purpose. Blount is criticized by some for being overly depressing as there is such an emotional longing and hopelessness in his work. His lyrics talk about lost love, war, addiction and sorrow. The songs are sad and emotional. Yet he tackles these subject with sensitivity and honestly. He is a poet first. The music he pairs with the lyrics is similarly gently and delicate and moving, and haunting. Blunt has been quoted as saying that he writes for himself, to express feeling. He indicates that he has no choice but to write and create and express. Blunt appears to be a true artist and creative soul who creates because he can’t help but express.

Toys R Us and the Nightmare before Christmas :: Personal Narrative Writing

Toys R Us and the Nightmare before Christmas When I tell people I worked at a toy store, they tend to respond with, â€Å"Ah, that’s so cool,† or â€Å"So, you got to play with toys all day.† I had been known to perfect my video game skills and snag action figures, but a toy store is not as fun as you may think. Children looked at me as though I was the epitome of fun and enjoyment as I offered assistance in my blue vest with a huge transfer of Geoffrey the Giraffe on the back. Parents came to me thinking I was an encyclopedia of dolls and board games. Though there was some truth to these assumptions, the three years I spent working in toys exhausted me, forced me to encounter some bizarre people, and exposed me to situations I could not have conceived would occur in a store for children. Most importantly it helped me gain an understanding of the diverse behavior exhibited by shoppers and allowed me to realize I have an incredibly high tolerance for ignorance. I officially became part of the â€Å"R Us family† when I started working for Toys R Us during the 1999 Christmas season. Prior to beginning my new job, I realized the difficulty in maintaining a smile and energy as hundreds of impatient, shop crazed parents destroyed isles of Legos and stuffed animals, while carting around crying infants, snotty toddlers and selfish adolescents. Regardless, I expected a personal reward in seeing children stand in awe of the mass amounts of toys the store kept in stock. Their happiness would bring me happiness. Plus, I would not have to get too involved with the children; they had parents that supervised them. I also felt a boost of Christmas spirit would be inspiring and much needed. How could I resist parents eager to buy Christmas gifts and children pointing out their favorite toys with smiles on their faces? Within the few weeks that composed the busiest shopping time of the year, customers were able to diminish my joy for the holiday season. My first anti-holiday experience occurred when I was learning how to run the registers. At this time, I was also learning that parents tend to feel a great need to please their children by purchasing the trendiest toys and by spending hundreds of dollars on Christmas presents. One such â€Å"guest,† as we are encouraged to refer to customers, a thin woman with fluffed brown hair, came through my lane with a cart full of toys.

Good Use in Writing :: Writers Education Teaching Essays

Good Use in Writing I have had extreme difficulty in determining what is good use in writing. My idea of good use, what it is based on, what it is good for, and how do you learn it or engage it in practice are difficult concepts for me to try and give answers to. I do not believe I am any position to judge writings and say what is and isnà ­t good use. However, I guess I am going to try, for there are some pretty serious issues at hand such as getting along with others, being taken seriously in language and writing, and issues of truth, value, social position, and understanding. This is some pretty serious stuff. If good use is that important then why am I having such a difficult time determining what it is? If good use weighs so heavily on such important issues as socializing with others, being taken seriously, and the ever important issues of truth, value, social position, and understanding, you would think I would know what good use is strictly on the basis of surviving in society. The rules of good use should flow onto the page as easily as the Ten Commandments come to a devout Christian. However, they do not come to me so easily, in fact I do not know the first place to begin in determining what good usage is. Does this mean I am a social banana who does not get along with anyone? That I am never taken seriously every time I speak or write? That I am a liar with no morals, no social position, or comprehension of anything? I should hope not. In my attempt to describe good usage I guess I will focus my efforts on one particular area. Good usage in writing for textbooks. I will focus my area of concern on one single written passage, explain why it is good usage, and then you are free to agree with me, cry out loud in disgust and outrage, or do whatever you want. Robert A. Hall said, "The merit of what a person says or does is not in anyway affected by the way in which they say or do it, provided it is the most efficient way of saying or doing it." The following passage was taken from the textbook Bowling by Charles Edgington: 7. Respect the Alley and its Equipment -- Make sure the pin setting machine has completed its cycle prior to your delivering the ball.

Samsung Wave-Ii Marketing Plan

[pic] Samsung Wave-II Smart Phone Marketing Plan and strategy Principles of Marketing EIB-507 Prepared By: MD. Ashif Hossain Roll-80104045 International Business, EMBA University Of Dhaka Prepared For: MD. Kamal Uddin,Ph. D Associate Professor Executive summary Mobile phone, which is defined as a high technology electronic product, is popular all over the world. Bangladesh must be one of the biggest markets for those mobile phone manufacturers. As a leader in mobile telecommunications market, Samsung has its scientific business strategy that leads to success, and pays a great attention to the market of Bangladesh. Based on the Bangladesh mobile phone market, this paper analyzes Samsung’s business strategy to show reason of Samsung’s success. The business strategy includes the strategic intent, the competitive strategy and marketing mix. The strategic concept of Samsung is to take the demand-side strategy. Samsung subdivides the whole market into several objective markets according to the researches about the partialities of different individuals. And then different types of mobile phones are put into the market aimed at attracting different consumer groups. The competitive strategy of Samsung is to improve the innovative ability to win the competitive advantage. Strong technological innovation ability makes Samsung stand in the forward position of mobile industry all the time, and characterized this brand by a special vitality. And the marketing mix of Samsung is to use the integrated marketing strategy including product, price, promotion and place. It values the construction of a brand, the orientation of its products and pays a lot of attention to technology improvement. It increases the sales through sensitive advertisement, presentation to the celebrities and large-scale entertainment. Current Market Situation Increasingly, we are observing that handsets are following the pattern of typical consumer electronics; the trend is toward phones with improved features at lower prices. Simultaneously, there are more manufacturers who will deliver cheaper handsets to capture the mass market. Multifunction cell phones, e-mail devices are increasingly popular today. Touch screen phone is very much attractive because it is Very much easy to use and people can browse the website like they browse in a laptop computer. Competition is therefore more intense. So it is easily visible that there will be massive demand for such phones in the future. To gain market share in the dynamic environment, Samsung must carefully target Specific segments with features that deliver benefits valued by each customer group. Market Description Samsung Wave II touch pad phone’s primary target consumers are young people. It is very much attractive for student because of it’s wide touch screen which could be used as a hand Held palmtop. It supports Wi-Fi technology so people can transfer their documents and other important file through this phone like a workstation. In the prospect of Bangladesh people can easily monitor the Stock market movement through its high-speed Internet technology. Other users are entrepreneurs and professionals. It is very much cheap in compare with an apple I-phone. Product Review The Samsung Wave II S8530 (or â€Å"Samsung Wave II†) is the Successor f Samsung Wave S8500 smartphone running the bada 1. 2 operating system designed by Samsung, which was commercially released on October, 2010. [1][2][3] The Wave is a slim touchscreen phone powered by Samsung's â€Å"Hummingbird† CPU (S5PC110), which includes 1  GHz ARM Cortex-8 CPU and a powerful built-in PowerVR SGX 540 graphics engine, â€Å"Super LCD† screen and 720p high-definition video capture capabilities. Our Product Samsung Wave II smart phone offers the following standard features With a bada 1. 2 operating system Hardware features Calling – The speakerphone is great. It was very loud and clear. Conference calling was also easy. Once you've placed your second call, an icon appears to conference the two calls. It can connected 20 calls at once and had no trouble swapping and dropping individuals from the conference. Design The phone is made of mostly metal alloy and is measured at 10. 9  mm thick. In terms of form factor, it is a slate style featuring only 3 physical buttons on the front: call, reject/ shutdown, and main menu button. The ergonomically designed body also makes it more comfortable to hold. Screen The screen is a 3. -inch (94  mm) capacitive touchscreen Super LCD with an anti-smudge oleophobic coating on top of the scratch-resistant tempered-glass (Gorilla Glass Display) touch panel which has been shown to be capable of resisting extreme friction (scratch-resistant). The screen resolution is 800Ãâ€"480 WVGA. [4] Processor The phone features a 1  GHz SoC,[5] which internally contains an ARM Cortex A8 CPU core that is identical t o the ARM Cortex CPU core used in Apple's A4 package on package SoC. [6][7] The Phone graphics engine is SGX 540 which is said to be capable of generating 90 million triangles per second (same as the SoC used on the Samsung Galaxy S). And 512MB RAM (same hardware as Samsung Wave S8500). Camera The phone features a 5 megapixel which supports 2592 x 1944 pixels, along with autofocus, LED flash, Geo-tagging, face, blink detection, image stabilization, touch focus,etc. Other than these features it has various shooting modes such as beauty shot, smile shot, continuous, panorama and vintage shot. As a camcorder it is able to shoot 720p HD recording (1280Ãâ€"720) at 30  FPS with flash. As well as this, it is also able to record slow motion video (320Ãâ€"240) at 120  FPS with flash. Other features Other feature includes A-GPS, 2  GB/8  GB of internal storage with a microSDHC slot for an additional 32  GB. It also has a magnetometer, a proximity sensor, an accelerometer, 5. 1-channel surround sound Mobile Theater, music recognition, a fake call service, smart search, Social Hub and it is the first phone to support Bluetooth version 3. 0. In addition to Bluetooth 3. 0, the phone also features Wi-Fi 802. 11 b/g/n, HSDPA 3. 2  Mbit/s and HSUPA 2  Mbit/s. This phone is available with both European/Asia 3G bandings and the North American 3G bandings. Software Features User Interface The phone is one of the few smartphone to feature the Samsung bada operating system platform. The UI is Samsung's own Touchwiz 3. 0. Touchwiz 3. 0, like the 2 predecessors (Touchwiz 2. 0 and Touchwiz), utilises widgets. The 3 most notable widgets pre-installed in Touchwiz 3. 0 are Daily Briefing (which includes all essential information such as weather, finance, AP mobile news and schedule), Feeds and Updates and Buddies now (which allows users to call, send texts to and read Facebook/Twitter feeds off their favourite contacts). Users are allowed to have up to 10 homescreens to add widgets. Applications In terms of Internet Browser, Samsung Wave is pre-installed with Dolphin Browser v2. 0 (based on WebKit). While this browser supports Flash it is disabled by default to improve page load time. By default, the phone comes with Picsel Viewer which is capable of reading . pdf and Microsoft Office file formats. Users from selected countries can buy and download Picsel Office Editor from Samsung Apps. As for Samsung apps, users can also download applications, games and widgets from the application store. Other software includes the GPS software that comes with this phone (LBS Route 66), Palringo IM, Facebook, Twitter, social hub, mini diary, daily briefing, memo, video player, FM radio, media browser, voice recorder, e-mail and pre-installed asphalt5. Media Support MP3, AAC, AAC+, e-AAC+, WMA, AMR, WAV, MP4, FLAC, MPEG4, H. 263, H. 264, WMV, AVI, DivX, XviD, MK Competitive OVERVIEW Players There are currently four tiers of players in the handset market:  · Tier 1: Nokia, Samsung and Apple  · Tier 2: Motorol and Ericsson  · Tier 3: Alcatel, Siemens etc  · Tier 4: the rest Nokia swept into the market, overtaking both Motorola and Ericsson to achieve the largest handset sales during 1998. Samsung after a brief struggle against Nokia and apple finally got a large share of customer. The failure of Motorola to move from analog to digital and of Ericsson to pursue fashionable designs enabled Nokia’s market position to improve. Since then, both Motorola and Ericsson have been aggressively playing catch- up, attempting to leverage their strengths in technology and semiconductors to attack Nokia’s share in the overall world market. Tier 3 companies cater to a lower-end, lower-margin market. Relative lack of economies of scale, product range, and brand equity make market dominance or even parity a very difficult challenge for these smaller players. However, Samsung – with its new stylish design and technology – is well positioned in the emerging smart phone market, and is capable of threatening the larger two companies (nokia and apple). Compare between Samsung Wave-II and I-phone Because the large chunk of market segment who prefers Smartphone is captured by the apple’s I-phone. We should have a complete knowledge what the i-phone offers as well as Samsung wave-II [pic] |[pic] | |Features |Apple I-phone |Samsung Wave-II | |Overview |Touchscreen, Scratch Resistant Oleophobic Surface, |LCD Capacitive Touchscreen,Scratch Resistant Oleophobic| | |Multi Touch Input Method, Three Axis Gyro Sensor, |Surface,Accelerometer Sensor for Auto-rotate, | | |MicroSIM card support only, 5 MP Camera, TV-out, |Handwriting recognition,Multi-touch Input Method,5 MP | | |Audio/Video player, Data Transfer 3G, EDGE, GPS, |Camera,MP4 Player,Stereo FM | | |Bluetooth, Wi-Fi, HTML Browser, Google Maps |radio,TV-Out,3G,EDGE,GPS,Bluetooth,Wi-Fi ,HTML | | | |Browser,Bada OS | |Operating System |iOS 4 (based on Mac OS) |Bada OS 1. | |Processor Speed |1 GHz ARM Cortex-A8 processor, PowerVR SGX535GPU, |ARM Cortex A8 1GHz processor | | |Apple A4 chipset | | |2G network |GSM 850 / 900 / 1800 / 1900 |GSM 850 / 900 / 1800 / 1900 | |3G network |HSDPA 850 / 900 / 1900 / 2100 |HSDPA 900 / 2100 | |Dimensions |115. x 58. 6 x 9. 3 mm |123. 9 x 59. 8 x 11. 8 mm | |Weight |137 g |135 g | |Display Size |3. 5 inches, LED-backlit IPS TFT, capacitive |3. 7 inches,Super Clear LCD capacitive touchscreen, 16M | | |touchscreen, 16M colors |colors | |Resolution |640 x 960 pixels |480 x 800 pixels |Music Player |MP3 ,WAV,AAC, AIFF, AAC Protected, MP3 VBR,Audible |MP3/WAV/WMA/eAAC+ player | | |(formats 2-4),Apple Lossless, Music play-Up to 40 | | | |hours | | |Radio |No |Stereo FM r adio with RDS, FM recording | |Camera |5 MP, 2592 x 1944 pixels, autofocus, LED flash, |5 MP, 2592 x 1944 pixels, autofocus, LED flash | | |Secondary: video calling camera over Wi-Fi only | | |Video |[email  protected], LED video light, geo-tagging,Video |[email  protected],Video | | |Player-MPEG4, H. 264, MOV |Player-MP4,MKV,H. 263,H. 64,WMV,Xvid,DivX | |Internal |16 GB storage |2 GB storage | |Slot micro sd |No |microSD up to 32GB, 2GB card included | |Battery |Standard battery, Li-Po 1420mAh |Standard battery, Li-Ion 1500 mAh | |Talk Time |Up to 14 h (2G) / Up to 7 h (3G) |Up to 13 hours | |Blue Tooth |v2. 1 with A2DP |v3. 0 with A2DP | |USB |v2. 0 |microUSB v2. 0 | |GPRS |Class 10 |Class 10 | |EDGE |Class 10 |Class 10 | |Wlan & Wifi |Wi-Fi 802. 1 b/g/n |Wi-Fi 802. 11 b/g/n | |3G |HSDPA, 7. 2 Mbps; HSUPA, 5. 76 Mbps |HSDPA 3. 6 Mbps; HSUPA, 2 Mbps | |GPS |Yes, A-GPS support |A-GPS support, Samsung Mobile Navigator | |Document viewer |Yes(don’t support Microsoft packa ge) |Yes(pdf,word,XL) | |Price per unit |BDT 55000/- |BDT 20000/- | Samsung Wave-II SWOT ANALYSIS Strengths Having the advanced technology over the competitors in the mobile phone industry – Decentralized company structure, innovative and creative employees and Charismatic strong leader – One of the best market leadership in the mobile industry – Strong brand name and company image in the global market – Has its own manufacture and network – Product innovation – Economy of scale Weaknesses – Complacency and arrogance – Few customized operator-specific handsets – Few alliances, company sticks to its standing in the market, do not want to cooperate with the operators Opportunities – The emerging market in developing countries, such as China, India, Bangladesh – The emerging market for high-end mobile phone such as business user phone Threats – Facing more new competitors, especially from Asia – Stronger buyer power from the network operators – Lost market share – Strong competition in mobile industry Objectives We have set aggressive but achievable objectives for the first and second years of market entry. †¢ First-year objectives: During the Samsung wave-II initial year on the market, we are aiming for a 40 percent share of the Bangladesh smart phone market through unit sales volume of 1,00,000 units. †¢ Second-year objectives: Our second-year objectives are to achieve a 60 percent share based on sales of two models and to achieve break-even early in this period. Market Segmentation Our target market is mainly focused on young and professional people with a attraction for technology which is available in a relatively cheap price. There is a customer profile as follows: Age: 14 – 25, 25 – 35, 35 + Gender : Male & Female Family Life Cycle: Young, single, married, married with children, older, under18. Occupation: Professional and technical, managers, officials and proprietors, clerical, sales, craftspeople, supervisor, Operatives, farmers, retired, students, homemakers, unemployed. Social Class: Lower Lowers, upper lowers, working class, middle class, upper middles, upper uppers Monthly income: Below Over10,000 Taka Size of potential market : Total population of Bangladesh. Geographical Location: Rural, Semi-Urban, and Urban User status: Potential user, first time users & regular users Usage rate: Light user, medium user & heavy user. Readiness stage: Aware, informed, interested, desirous and intending to buy Marketing Strategy Positioning In 2007 Samsung Telecommunication Business reported over 40% growth and became the second largest mobile device manufacturer in the world. [1] Its market share was 14% in Q4 2007, growing up form 11. 3% in Q4 2006. [2] In Q1 2008 Samsung strengthened its second position on the market and achieved 15. 6% world handset market share. So as per the concern regarding Bangladesh Samsung is already achieved a good market share after Nokia. Product Strategy †¢ The development of a product with global appeal †¢ Nimble movement to sell it internationally Most importantly, a commitment to learning what consumers want, without consideration of the limits of existing technology †¢ Best mobile devices for everyone regardless the price and geography †¢ Internet services on mobile devices †¢ Business mobility markets †¢ Once the superior business devices are introd uced, Corporate users will take advantage of the stability and innovation †¢ Low cost innovative devices in the emerging markets will generate revenue due to the brand loyalty †¢ Introducing the device for business solutions, superior from its competitors †¢ Giving SDK(software development kit) to the developers to develop more applications on its new OS platform †¢ Introducing low cost ,innovative, devices in the emerging markets †¢ Leading Brand Pricing strategy Samsung Wave-II smart phone will be introduced at BDT 20000/- per unit in compare with Apple-iphone, which costs BDT 55000/- per unit. Though it is not superior than I-phone but it could Outrun some function of I-phone like as we have mentioned in our previous discussion. Distribution Strategy In Bangladesh by selective distributor Samsung could promote the market and also by media Advertisement. Samsung could also promote the consumers with joint co-operation with major Carriers like Grameenphone and Banglalink. Marketing Communication Strategy †¢ At TV Advertisement †¢ At Radio Advertisement: †¢ At Outdoor Advertisement: †¢ At Press Conference: Action Program The Samsung Wave-II will introduce in February 2012. Through a series of scheduled program Samsung will carry out its marketing strategy and achieve its objectives. A monthly basis detail about these programs are given below February 2012 †¢ We will initiate a huge amount trade sales promotion ad. Campaign to educate dealers and generate excitement for the product launch. †¢ Send catalogs & brochures to 50000 likely customers †¢ Set-up showrooms †¢ Provide samples product reviewers, opinion leaders and celebrities as the part of our public relation strategy. †¢ Create own website. March 2012 †¢ Collecting marketing information. Start an integrated print/radio/TV/ Internet campaign targeting consumers. †¢ Launching Samsung Wave-II April 2012 †¢ Study consumer satisfaction and identify opportunities. Budget [pic] Total first-year revenue : Tk. 200 Core sales volume: 100,000 average wholesale price : Tk. 20000/- per unit. Variable c ost per unit : TK 2500 for units Samsung Wave-II projects sales of Tk 60 Lac on 1st quarter and consequently Tk. 60 Lac, Tk. 40 Lac and Tk. 40 Lac Estimated first-year fixed costs: TK. 170 Core Break Even calculation = TK. 1700000000 /TK. (20000-2500) = 97143 Units(approximated) Controls There should be a tight monitoring system in every level of execution from top to bottom. We will carefully monitor customer satisfaction through our product and customer service Center. Any sign of deviation will be corrected through our highly skilled manpower. Further plan has been developed in the context of severe price downgrading. CONCLUSIONS Samsung must rethink its strategies if it is to remain successful. The recent economic slowdown coupled with impending market saturation and the demand for increased functionality, is beginning to dramatically change the handset market. Samsung should take aggressive measures to resist commoditization if it is to grow and continue being profitable. We have outlined some ways that it can accomplish this. Its brand has proven to be one of its most valuable assets, and Samsung should continue building it. Samsung must also thoroughly research evolving customer needs and provide a positive impetus for brand differentiation. Finally, by forming strategic alliances with industry and service providers, Samsung can ensure and maximize its visibility to the end- user. Samsung also needs to bring new products to market, and, as the market is showing signs of saturation, shift its focus onto the replacement market. This means developing data-driven services and appropriate partnerships with content providers. There simply needs to be an incentive for existing handset owners to purchase a new Samusng handset.

4 Ways to Increase Your Chances of Getting a Job

4 Ways to Increase Your Chances of Getting a Job You know you’re the best person for the job. So what is the most efficient and effective way to let hiring managers know you’d be an asset to their team? Before you apply for a job, take a good hard look at how you’re presenting yourself. Keep these 4 tips in mind when preparing your professional documents and yourself for the job application process. 1. Tailor Your Resume  for the Specific Job PostingIn the old days, people kept a master  resume with a job history and then dusted it off to update it when it was time to apply for jobs. With so much competition in the workplace, it’s now expected that you will  tailor your resume so that the hiring manager can see right away how  your qualifications match the job description.Use specific language in your resume and put your job history in an order that gears your qualifications toward a specific job. For example, if you’re applying for  an office manager job, purposefully highlight times in the past where you utilized your organization and people management skills.2. Edit your Resume and Cover Letter  Tired Old ClichesAfter a potential employer sees the terms â€Å"team player,† â€Å"transformational leader† and â€Å"responsible for† countless times, it becomes stale and really doesn’t say much about your previous job history.Instead of saying â€Å"responsible for,† use your resume to say what you actually accomplished, in specific numbers, which  benefited the company in your previous job. Don’t call yourself an â€Å"expert.† Let your resume show precisely what your strong points are, and stay away from cliches.3. Skip the ReferencesHere’s another way you can streamline your resume. Years ago, it was expected that your resume would include several references at the bottom  that a hiring manager could call for more information about you as an employee. Now, it’s assumed that  any  potential e mployee can supply references if asked.Some hiring managers even find a resume containing the words, â€Å"references supplied upon request† an annoyance- it’s a given that doesn’t have to be stated.4. Practice Before Your Live InterviewEven though you know you’re a perfect fit for the job, your nerves can betray you in interview day. Getting in some practice of your â€Å"self pitch† in front of a mirror might be a good idea.Your potential employer will surely want to know what assets you can bring to the company, so think about your answer to that question beforehand. Go over your pitch until you feel comfortable so  you will not go suddenly blank when the interview starts. Believe it or not, a statement that has been repeated often enough can appear practiced.

The detection of defective members of large populations Essay Example

The detection of defective members of large populations Essay Example The detection of defective members of large populations Essay The detection of defective members of large populations Essay Recently your firm has made a series of costly errors in its group life insurance quotations. Your supervisor wishes to improve quality control. She has discovered a classic article in the field: Dorfman, Robert (1943), The detection of defective members of large populations, Annals of Mathematical Statistics, 14(3), pp. 436-440. Your supervisor has asked you to read this article, and then write a review of the article. She has specified that the review should be no longer than 1200 words. Before the outbreak of World War Two, in 1943 Harvard economist and mathematical statistician Robert Dorfman wrote an article that is integral and significant in statistics. His article The Detection of Defective Members of Large Populations (TDDMLP), reveals Dorfmans intricate thinking and now part of the Annals of Mathematical Statistics that is published by the Institute of Mathematical Statistics. Moreover, in the article he emphasizes on the process achieving an efficient method for eliminating all defective members of certain types of large populations. This idea follows close to the importance of quality control, which is vital in all types of financial institutions, from banks to insurance companies. In conjunction, Dorfman uses the analogy of discussing blood samples as one application of the quality control methodology. Ultimately, TDDMLP can be utilised in proving indirectly that undergoing shortcuts do not completely reduce quality, if and only if the analytical theory is supported by it. With Dorfmans main objective to identify defective individual members of a large populace in a less expensive and tedious process, informs the reader that testing of combined samples can be beneficial in an economical way. By experimenting on a large-scale population such as the United States Public Health Service and Selective Service, Dorfman collects the blood samples from the men inductees from the armed forces, and conducts experiment with them to detect which men had a syphilitic antigen. In TDDMLP Dorfman proposes that under a statistical and probabilistically approach of the elimination of defective people can be minimised by increasing the efficiency of detection. Hence with his intention to pool the samples into groups will reveal the extent of saving compared to individual testing. In this experiment, Dorfman undergoes a methodological and practical process to demonstrate his idea. He executes this by first pooling N blood samples into group pools with n members, rather than testing each blood sample from the individual men. With the assumption that the tests are conducted under sufficiently sensitive and specific rules, if the group pools contain no syphilitic antigen, then the pool will test negative, which this indicates none of the people in that batch are infected with syphilis. On the other hand, if a syphilitic antigen is found in the pool, then at least one of the members in that pool is affected, so then each member in that pool will be retested separately to determine which of them is infected. In addition this process will determine the most efficient size of the pool groups with the assumption that since the population is large enough the discrete binomial distribution can be applied. Furthermore his findings also reveal the amount of savings attainable by conducting the experiment with group pooling. In the article, Dorfman shows three important findings, which are that as the prevalence rate increase, the relative testing cost from individual testing increases and both the number of people in each pool (n) and the amount of savings decrease. One of the key deductions found from the experiment is that the extent of savings attainable will increase as the prevalence rate decrease. This can be numerically examined with reference to Table 1 in the article, as it shows the relative testing costs for selected prevalence rates to individual testing. The table shows that as the prevalence rate increases amongst the members, the savings that could be made from pooling diminishes; this is because when there is a low level of prevalence rate of defectives, it is likely that a new pool formed from the untested samples will prove to be negative. So if blood samples results in being negative, then the test for that pool is finished, otherwise the test should run individually again until a defective is detected. By following this procedure until a negative pool is found, the amount of savings attainable would increase by average 5. 5% with each extra percent decrease in the prevalence rate. Also Dorfman findings reveals that the amount of savings attainable can be maximally done at 80% with prevalence rate of 1%, and with a much higher prevalence rate of 30%, there is only 1% of savings, hence the extent of savings attainable will increase as the prevalence rate decrease. In addition, as Dorfman uses group testing instead of individual testing shows that the relative testing cost increases as the prevalence rate increases. In conjunction, the amount of economical benefit that can be gathered depends on the group pool size and the prevalence rate. Dorfman shows the optimal size of the pool groups (i. e. amount of n) for different levels of prevalence rates diagrammatically and numerically. From Figure 1 in the article, it displays the shape of the relative cost for prevalence rates ranging from 1% to 15%. By looking at the minimum points of the curves, the optimum group size for a population with a known prevalence rate is the integral value of n, this has the lowest corresponding value on the relative cost curve for that prevalence rate. Dorfman revealed that the maximum amount of people per group at the lowest prevalence rate of 1% are 11 people, and with the highest prevalence rate of 30% with 3 people per group. Evidently this proves that it is more economical to detect defectives by group pooling than to test individually. Although TDDMLP revealed great insight into the efficient method for eliminating all defective members of certain types of large populations, by finding it more economical and time wise to group pool rather than testing individually, however Dorfman fails to take into account any technical failure or operators error. With the possible degree of impurity or imperfection and taking the shortcut of combines testing may result to incorrect findings. Yet Dorfman used a process that was in a logical and coherent order, subsequently there would be a low level of possibility of faults. This can be related to quality control of firms, in which improving quality control for firms is becoming an opportunity cost for raising revenue. Robert Dorfmans remarkable and notable article The Detection of Defective Members of Large Populations, is renowned for its statistical findings on economical benefits in group pooling compared to individual testing in detecting defectives amongst a large population. Dorfman uses the connection between prevalence rates of syphilis to the pool size and the extent of savings attainable. His results show that as the prevalence rate increase, the relative testing cost from individual testing increases and the number of people in each pool (n) and the amount of savings decrease. Hence the relative cost and the amount of savings achievable have an indirect relationship. This shows that quality control can at times be hindsight, when costs want to be reduced. Bibliography 1. Dorfman, Robert (1943), The Detection of Defective Members of Large Populations, Annals of Mathematical Statistics, 14(3), pp. 436-440. 2. Sterrett, Andrew. (1957), On the Detection of Defective Members of Large Populations, Annals of Mathematical Statistics, 28, pp. 1033 3. Theobald, C. , and A. Davie, (February 9, 2007), Group Testing, the Pooled Hypergeometric Distribution and Estimating Numbers of Defectives in Small Populations, pp 2-4